PAGEANT - "Education is the future"

Pageant Website Statistics

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Month-by-month data since March 2004

The website structure has remained unchanged since 2004, but its size has increased steadily over the years. The following graphs show how three important measures of website usage have varied on a monthly basis. Short term variations result in a 'spiky' appearance, but moving the mouse over the graphs shows the trends more clearly by showing graphs with running averages over 12 months.


This is the number of html pages and other documents viewed each month. It is the best measure of website activity, even though 'hits' is more frequently quotes because it gives a bigger number!



This is the number of requests handled by the server each month. It includes a count for every picture on each page and invisible things like JavaScript files. It is not the best measure of website activity, but is the measure which most webmasters quote.



This is the total number of bytes downloaded each month. It is a good measure of resources needed to run the website. The scale on the left of the graph below is in megabytes.


There are two other statistics, which are not particularly useful, so we don't show graphs for them:

Unique visitors - This is a count of the number of different people accessing the site, as determined by their IP addresses. These are sometimes assigned temporarily each time someone logs on to their server, so a new IP address doesn't always mean a new user.

Number of visits - A single visit covers a series of pages which are looked at without leaving the Pageant website.

Annual totals

The graph below shows 12 month totals for 'pages viewed', 'hits' and 'bandwidth' from 2004 up to 2016, with an estimate of totals for 2017 based on data so far. Website usage reached a peak in 2008, followed by a substantial fall - possibly mirroring economic conditions in the UK, with fewer people having spare cash for charities, and therefore less interest in charity websites. In December 2010, it was reported that donations to UK charities declined by 11%, with smaller charities suffering a bigger fall of around 20%. There was a recovery from 2013, but another downturn from the middle of 2015. There are now signs of a significant recovery.

Annual totals

[All the data used was collected with Awstats]

Mobile phones and responsive pages

In 2015 it was becoming obvious that smartphones and other mobile devices would soon be the main way of accessing the internet - overtaking laptops and desktops. At that time, the Pageant website had serious usability issues when viewed on smartphones. Google also began to penalise mobile unfriendly websites with lower rankings.

It was decided to begin a programme to make the most important pages mobile friendly. We have a large website, with many old pages retained as an archive of Pageant's activities. Our scheme was to convert pages to a responsive format, so that on large screen devices they appear similar to the old pages, but at the same time being accessible on mobile phones without needing any horizontal scrolling. The main pages have now been converted, and all new pages will be in responsive format. There is now a background task of converting less frequently accessed pages. At the moment out of pages are in responsive format. Looking at pages viewed up to the end of this year, of these were of pages which were in responsive format.

So our website is now mobile friendly for a very large proportion of pages viewed. However, the proportion of users who are accessing it from smartphones and other small screen devices is low compared with the internet in general. The table below shows our best estimate of the proportion of 'hits' from mobiles over the last few years.

Pageant site access from mobile phones
2012 2013 2014 2015 2016 2017
1.7% 6.1% 6.5% 11.4% 23.4%

The figure for 2017 is for the year up to the end of .

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